Simple Guide to Why Social Media Followers are Important

One of the many things that I have seen on Social Media is that most people will follow you for a short time to learn about you. Then they may stay or not depending on what you have to offer. There is no real issue with this, although you may feel like you are losing followers you are not. Fans are different then followers, fans have a habit of cheering you on when you are on top and leaving you when you are down. If you doubt this look at any great boxer in history. The champ is always fan heavy with the belt and not so much when the new kid knocks him out. This is the same with fans of your social media. So, don’t concentrate on the numbers that you lose everyday instead concentrate on those you keep.

What Do Followers Do for My Business

Followers spread the word and there is no better place for this then on social media. Look at your social media account and at the people you follow. Did you just hear about them out of the blue? No, I would not have known who Gary Vaynerchuk, Grant Cardone, or Dan Lok was unless someone shared their posts. Post shares are the obvious way that people can be found in social media, the trick is to get your followers so dedicated to you that they share everything you put out. That and they wait for everything you put out so that they can consume it. Imagine if the Dali Llama, Jesus, or Muhammad had social media their following would have far exceeded the numbers that already follow their teachings.

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How Do I Get Dedicated Followers?

There are several ways to do this, but the most important thing is to give them something of value. If your niche for example is in weight loss. Then simply telling them to drink water everyday is not enough get them interested in what you have to say. However, if you tell them to drink 8 ounces of water as soon as they wake up to kick start their metabolism. Then they need to drink another 8 ounces with breakfast and breakfast should be 1 banana, 1 teaspoon of peanut butter, and three slices of turkey bacon, etc. This is giving them value, a guide that can easily be followed and a way for them to gain knowledge towards achieving their goal. This is the most important thing, give them value that leads them towards the goal that they have set. No one will follow you if your niche is weight loss and all you talk about is selling you miracle weight loss pill. You won’t sell the pills, so make sure you give value worth 100 times the product price. This will get followers that will be dedicated to you for life.

How Important is SEO to Your Following

That is a great question and to be honest SEO drives the internet. I am just not too sure how it affects your following. I am just being honest here, if someone searches for you and you have a huge following then they will find you easily. That is kind of a no brainer. Now if you are just starting out you definitely want to know how SEO works. The reason being that you want to be able to rank blog posts, videos, etc. so that you can also get people from organic search. However, once you have a real following, SEO takes a backseat in my opinion. The advantage to having followers instead of just depending on SEO is that if Google, Bing, YouTube, whoever decides we’re going to change a piece of code in their algorithm today and you go from page 1 to 10000. Your following will allow you to recover much quicker. Why is that you ask. That is simple people are looking for you specifically and for the content you put out. So, unless the Googlites do something drastic your following will allow you to get right back up to page 1 in a couple of weeks if not days.

Be Honest with Your Content (NO FAKE IT TILL YOU MAKE IT)

It is important to be honest with the content you are putting out. Nothing will kill your credibility faster than your followers realizing that you are not who you say you are. Like I said if you are in the weight loss niche then be honest about your results. If you never weighed 300lbs then dropped to 175lbs don’t say that. Another big issue is just getting into a niche because you think it will make you money WRONG!!!! If you are not a believer in what you are putting out it will show, people will lose trust in you and your following will tank. I never do income proof on my videos or blogs and people may ask why. That’s simple because when I started, I didn’t make crap my highest month was about $200 dollars. Now it’s considerably larger today however I don’t want people to think that is normal because it is not, it takes work and dedication. Never fake it till you make it be honest, even when you have haters continue to be honest. It is to your benefit really, because anyone who knows everything about you and still follows you is a true believer.

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Make Your Content Better

Do your research and make your content better than your competition. It is not hard to find the highest-ranking blog post for your niche. Once you do study it and pick it apart find places to improve it and do just that. This way the content you are giving to you followers is the best that can be found on the internet. Always, and I said this previously in the post however it bears repeating always give value. Give something that is tangible, something that can be implemented and used for their benefit. There are a ton of people putting out content on the internet however the only one’s people see are the ones that give the best value. For example, I can tell you in this post that Instagram stories are a better way to put out content to your followers than a simple post. Why, because people want to interact with you and your story is a great way to do that. Even better than that I could add that IGTV is very hot right now and is one of the hottest ways to put out content when combined to your story with a swipe up CTA (Call To Action). I just gave you some great value in three sentences and enticed you to follow me closer for more great information.  This is what you need to do, Content is Key don’t let anyone tell you different.  

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